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Maggi selfie contest
via [Digital Insights]

Maggi selfie contest



via [Digital Insights]
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India’s favourite instant noodle brand ‘Maggi’ has recently launched a new product, Oats Noodles and they have roped in Madhuri Dixit Nene to represent this new product launch to spread awareness across the nation that health is enjoyable with the new commercial. We all have grown up eating Maggi be it during lunch, dinner, snack, midnight grub or as and when we want to satiate our craving.

Maggi has positioned its new variant Oats Noodle as a morning option stating not only is it tasty but healthy too. The brand is on the path, to spread awareness of their new entrant as a meal for breakfast and they have taken to social media to convey their message loud and clear by running a selfie contest, with selfie’s being a rage Maggi is not far behind from those other brands that have incorporated selfie contests.Read more - Here

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Top Twitter Users
via [Digital Insights]

Top Twitter Users



via [Digital Insights]
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From being in the shadow of Facebook for a long time, Twitter has come a long way to be one of the most active networks for networking and the primary source of news. Many celebrities started flocking to the micro-blogging site which helped Twitter to rise in popularity especially in the United States.

Here we have compiled the list of Top 10 Twitter users who are the most followed along with accounts who are following the most users and the ones who are the most actively tweeting since the inception of Twitter sourced from TwitterCounter. Read more - Here.

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selfie contest social media
via [Digital Insights]

selfie contest social media



via [Digital Insights]
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‘Selfie‘ was dubbed as the word of the year by oxford dictionary in 2013. Well it just doesn’t end there, your social networks are swarmed by selfies of friends, relatives and admit it; even you have taken a selfie and posted it on your social channels. Brands are not too far behind they have tapped in this craze and incorporated it in their campaigning efforts. Love them or hate them, selfies are here for now! Read more - Here

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The e-Commerce battle In India is heating up
via [Digital Insights]

The e-Commerce battle In India is heating up



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Everyone’s talking e-Commerce in India now. From the doodh-waala to the neighbourhood grocer, everyone wants in a piece of the pie. So I thought I might as well drop in some thoughts on the same.

The Indian e-Commerce market was valued at over $14 Billion in 2012. That’s 14 followed by 9 zeroes for the math-retarded like me. For an industry that follows a hard and cold logic of survival and growth, pretty impressive I must say. Read more - Here

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10 Important facts about Digital & Social Media users in India
via [Digital Insights]

10 Important facts about Digital & Social Media users in India



via [Digital Insights]
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Looking for the latest Social Media user stats for India? Continuing with the series ofstats, facts and numbers for 2014; here I am pleased to share the latest numbers for the Indian landscape. India has been one of the major consumers when it comes to social media, brands in India today are much aware of the potential and value that social media can deliver them as compared to other channels. Read more - Here