Are you using hashtags effectively?
via [Digital Insights]
Do you use Hashtags on social media? If not, it is time to incorporate in your strategy! Hashtags have become omnipresent in social media and consumers are only using them more (I must mention some of them use 100’s of hashtags in one post), regardless they still have tapped into these tagged topics.
It has multiple benefits – Expands the reach of your content, amplifies your messages, targets your audiences, and many more such perks. Hashtags can be leveraged more strategically than just for simple searches. With the tips mentioned below will help you incorporate them in your social media strategy more effectively.Read more - Here
Twitter is a great tool for networking and one to one conversations with your customers & prospects. However, there are many features on Twitter which still go un-noticed by Brands which can be really helpful for business goals. One of the features which generally is not used much are Twitter Cards
Twitter Cards are rich snippets inside a Tweet which makes it stand out in your usual Twitter cluster. There are many options which Twitter has given for each type of Twitter Card be it for your product or article or even your application. Read more - Here
The posts you share on Social Media are the key towards – increased engagement, traffic and awareness to your brand online. Many businesses and marketers often want to create posts which will bring virality to their content. But before you jump the gun, there is a lot to be achieved to reach that goal; and for that you need to create the perfect social media posts! You’re wondering how?
Social media is a crowded place; you need every competitive advantage possible to stand out. Often marketers get overwhelmed by the following questions – What to post? How to post? And on which platforms? In this article, I’ll go over some simple tricks and best practices to help you create the perfect social media posts. Here we go!
Customer service has rapidly progressed on social media. Gone are those days when your customers would write a letter or pick up the phone and wait in queue for the customer service executive to solve their problems. Now your audiences take to social platforms immediately to voice their displeasure and expect an instant reply. You haven’t encountered anything like this? You might need to check if your audience know you exist.
It is important that you start strategizing on how to make your social platforms the new frontier for customer service. The tips mentioned below will help you become the ultimate hotline for customer service. Read more - Here
Times of India Entertainment, the news portal that published a crass cleavage-baring post on their Twitter handle of Deepika Padukone, after seeing the post she expressed her disgust of the quality of news they are sharing on 14th September 2014 through her Twitter profile. The news portal later deleted the tweet, after criticism escalated on Twitter and other social networks against the offensive story. Instead of salvaging the situation and gracefully apologizing they told her it was a “Compliment.” Read more - Here